Messages from the Management Team at SalesStrategyNow.com
KAY GALLAHER, FOUNDER
Nothing in over 30 years of operating multiple business platforms in the verticals of Executive & Technical Management Recruitment and Executive Office Center Development/Operations, nothing in four years of academic pursuits at Smith College, resulting in an undergraduate degree in American Studies, and nothing in my associates' backgrounds and experiences prepared my enterprises for the current operating environment in which we now pursue our mission of profitably conducting business while continuing to provide top-tier products and services.
I have divined that during 2008 our economy completed a transition from the Era of Over-Leveraging & Gratuitous Excess to The Diminishing Age, a time of lower financial prospects and expectations. Perceiving a need for new sales strategies and methods that are responsive to the current business climate and fiscally challenged and credit-disabled customer enterprises, I have undertaken the formation of a fresh, new Gallaher Read enterprise, a forward-oriented consulting practice and associated web domain, SalesStrategyNow.com.
A superbly qualified and creative Results Team, based in Naples, Florida, represents Gallaher Read nationwide. Gallaher Read partners and associates are chosen based primarily on demonstrated success in selling difficult-to-sell products and services in challenging markets and creativity in devising sales and marketing plans and sales solutions. All Gallaher Read partners and associates possess a minimum of an undergraduate degree or equivalent experience. All Gallaher Read partners and associates demonstrate a modicum of personal ambition, although organizational ladder-climbing is a skill set that is excluded from our search parameters. All Gallaher Read partners and associates are thoroughly background checked for client security.
The key element that binds Gallaher Read clients, partners, and associates together into effective business combinations is buy-in to the conceptual reality of The Diminishing Age. We are firmly rooted in the belief that the recent past, "the way it used to be," is in fact an era gone by, and new sales and marketing strategies must be married to century-old marketing precepts and present day technology and conveniences, such as mobile communications, to the end of mounting an effective sales effort.
I invite clients to e-mail me at kgallaher@SalesStrategyNow.com and prospective partners and associates to submit a current curriculum vitae to: HR@SalesStrategyNow.com.

"If You Believe That... To recap the Gallaher Read Sales Salvation Action Plan, eight and one half (8-1/2) hours of in-depth interview and research service is offered for a net out-of-pocket cost of between $1550 and $1950. If Gallaher Read can not find a way to add at least $15,000 to EBITDA (Earnings Before Interest, Taxes, Depreciation, & Amoritzation) for a client's enterprise in calender year 2011, the client cost is limited to the $250 retainer. Gallaher Read stays engaged with the client for three (3) monthly 1/2 hour long followup telephone consultations after our written recommendations are submitted, which include at least three (3) Magic Bullet recommendations that produce at the very least an additional $15,000 in EBITDA in calender year 2011.
...Profitable operation of your business is both possible and do-able in The Diminishing Age,
...Bailouts and Bankruptcy are not in your future plans,
...Your products and services are still desired and needed by a willing and available customer base in the Diminishing Age,
- Vince Yambrovich, You're right where you need to be, right now!"
Managing Director
Since time immemorial smaller enterprises have consistently raised a principal objection to retention of a consulting practice - the issue of cost vs. benefit. Successful consultancies consistently demonstrate and produce benefits of service utilization that significantly outweigh costs.
Gallaher Read is ever mindful of the need to keep the cost/benefit scale tipped heavily to the client benefit side of the equation.
It is in this spirit that I am very proud to present the Gallaher Read Sales Salvation Action Plan, limited to existing, operational enterprises located in the 48 contiguous states of The United States of America, generating between $100,000 and $5 million in revenue per annum, featuring:
I invite your contact at: MDir@SalesStrategyNow.com.
Now, at this moment, you more than anyone else, possess the entire book of institutional knowledge of your enterprise - it's right in your head. Send me a confidential e-mail that let's me know in a sentence or two, or three, what makes your enterprise unique, special, and worth coming back to for your Top 5 customers. "Why do they keep sending me business?" This could be the Unique Value Proposition from your exisiting marketing plan, this could be something you need to reflect on at length to define, it could be something simple that just comes to mind as the over-arching reason your Top 5 keep coming back to your enterprise again and again.
We both need to know this because this is the cornerstone that a Sales Salvation Marketing Plan will be built upon. Gallaher Read needs to know that there is value in your corner of the world, that there is a spark of pride and entrepreneurial creativeness in your enterprise. You need to know and define what the cornerstone is for yourself; this exercise highlights "what your enterprise does well" in concise and understandable terms.
Do it now, without delay. Without innovative change, tomorrow's pay is unlikely to match or exceed that of yesterday.